First Logo of Starbucks
In 1987 when Il Giornale acquired Starbucks Terry came up with a new design that merged the companies logos. The designers removed her navel but left the fishtail. Original Starbucks Logo Starbucks Siren Starbucks Starbucks Logo They retained the green and white color scheme and added 2 stars on either side of the wordmark. . The first logo from 1971 featured a depiction of an older witch holding the ends of her split mermaid tail in each hand. We poured over old marine books until we came up with a logo based on an old sixteenth-century Norse woodcut. Lifting words directly from Howard Schultzs POUR YOUR HEART INTO IT and from a few other sources heres a complete evolution of the Starbucks logo. Who is the lady on the Starbucks logo. Starbucks first logo change was brought on by new owner Howard Schultz in 1987. The original Starbucks logo was designed based on a sixteenth-century Nordic Woodcut. Green lo...